What WebGL changes for selling industrial equipment

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2026-09-21 08:22:43 -

The short answer: the buyer already wants to evaluate alone, and WebGL lets a machine be evaluated in a browser WebGL moves the walk-around of a machine from the factory floor into a browser tab, and that matters because the buyer increasingly does not want a rep present for it. 67% of B2B buyers now prefer a rep-free buying experience (Gartner, survey of 646 B2B buyers, Aug–Sep 2025,...

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